Sunday, May 20, 2012

Popular Culture


Popular culture is any kind of behavior, attitudes, perspectives or the ideas adopted or respected by the peoples of a certain culture’s mainstream.  Popular culture designates cultural patterns that are wide spread among a society’s population (Macionis, 2009). A popular culture is what makes the people to reflect themselves as it is what they feel like doing and they are comfortable with it.
A popular culture can be spread worldwide or can be limited to a particular society too. It depends on how globalised is the culture through many means like internet, visual or audio media etc. Peoples are lured to the culture that is popular among them voluntarily or involuntarily in everyday life. So, it is essential to be crystal clear about the popular culture we are dealing with for any business environment to boom and sustain. By understanding the culture we can explore the preference and wants  of the people of that particular place which will help the businesses to decide what product to introduce in that arena and in what form which will obviously prove as a milestone any business to settle a good environment. Individually, as being a business student I may fortunately get a chance to work in that type of environment and in that case I will have no difficulty know environment and the culture at present or in future as well if I am well known about the culture existing in the workplace which will bring some benefits at the end of the day.


This artifact image is one of the popular search engines available on internet. I have chosen this because it is almost the most famous search engine to search almost anything anywhere. It has now become the right hand of any people in day to day activities. Even the business and firms are competing themselves to appear in the first list of the search result to increase their reach to customers. It has become the most popular culture among the people throughout the world. People surf almost anything in Google to make their life easier, it is a gateway which leads to any result expected.

References
Macionis, J.J. (2009). Sociology. New Delhi: Dorling Kindersley


1 comment:

  1. Hi Bhuwan
    In the very busy time schedule,this electronic engine has served as the best way to find out the desired things electronically.It has been proved to be effective and efficient in the business world.I would have queries that how long will it get popularity as it has many competitors?You have nicely presented.I like your post.

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